Preparing: what buyers will find
Due diligence examines financials, contracts, corporate records, employment terms, tax filings, litigation, and IP ownership. Anything a buyer discovers becomes a price reduction, an indemnity, or a reason to walk.
Common problems worth fixing in advance: IP registered to a founder rather than the company, missing signed contracts or expired leases, informal employee arrangements, incomplete minute books, and customer concentration you have never documented an answer for.
The documents
Deals typically move through a non-disclosure agreement, a letter of intent or term sheet (usually non-binding on price but often binding on exclusivity and confidentiality), then a definitive purchase agreement.
Do not treat the letter of intent as a formality. It sets the anchor for everything that follows, and exclusivity clauses restrict your ability to talk to other buyers while diligence runs.
The terms that decide what you keep
Representations and warranties are statements about the business that can make you liable to the buyer afterward. Negotiate their scope, how long they survive, liability caps, and the size of any escrow or holdback.
Watch how much of the price is deferred. Earnouts tie payment to future performance you may no longer control — so the metric, its definition, and how the business will be run post-closing all matter. Expect to sign a non-compete and non-solicit, and negotiate its scope and duration.
Frequently asked questions
- Is a share sale or an asset sale better for me?
- It depends on your tax position and the liabilities involved. Sellers frequently prefer share sales; buyers frequently prefer asset sales. It is negotiated, and worth modelling both ways.
- What is due diligence?
- The buyer's detailed investigation of your business — financial, legal, tax, employment, and IP. Preparing for it before going to market usually protects both price and timeline.
- What are representations and warranties?
- Contractual statements about the business. If untrue, they can create liability for you after closing, which is why scope, survival period, and caps are heavily negotiated.
- Should I accept an earnout?
- Sometimes it bridges a valuation gap, but it shifts risk onto you for performance you may not control after closing. The metric definition and post-closing governance terms are critical.
- Will I have to sign a non-compete?
- Almost certainly. Buyers require it to protect what they are purchasing. Negotiate the duration, geography, and scope of activity.
This guide is general information, not legal advice. Laws, costs, and procedures vary by state, province, and your specific situation — speak with a qualified mergers & acquisitions lawyer about your circumstances before acting.